Strategic patience and pressure when preparing a launch is the topic and touch point for s8. E4. n127. of the Wait What Really OK FSG messaging and optics podcast.
Strategic patience and pressure…
From opposite sides of the spectrum, some rush the launch of their business too fast, while others take forever and a day trying to make everything perfect. There is a middle road and one that is more individualized to each person that includes an array of factors which allow for the best tempo to take a project to lift off.
There are thousands out there that are ready to share their perfect ways to launch your business, service, podcast, product, brand and what not. The problem with many of these methods is that they often times take a limited view of the elements and metrics that go in to a solid launch.
From those that want you to scream from the mountain tops before you have even reached the peak to others that believe you should have every single piece in order, there is a fine and individualized line somewhere in the middle that will fit your brand, your story, your messaging and your architecture for the right launch.
The right launch includes an array of factors. In these factors, it may require a greater patience than some are used to in certain areas, while at the same time, a push to move a little more expediently than they might prefer.
And while the world is full of motivational success books from top tier CEO’s all the way down to false prophets that took a course online and now market themselves as success gurus, there is no one correct formula.
This can even come down to the delivery and performance of your message to investors to media and to others.
“Sometimes the messaging and story are right where they need to be, but the issue is in the performance and delivery of that story and that message. The melody, tone, dynamics and tempo can be everything in a delivery.”
However, in taking in to consideration the tone, temperature and tactics that are part of your process blueprint as well as being aware of what is going on in your given industry, in other industries and the world as a whole from pop culture to politics and beyond, a better path can be laid.
Of course, drink in the inspiration and influence of other successes if you like, but also take them with a grain of salt and look for the elements that may apply to your project, just as other aspects might not relate to you whatsoever.
In making the right decisions for your project based on the applicable metrics of what is happening right now can allow you to plan, design and execute a launch that will give you the best chance for success.
Consider that this may be a greater road for you to take over using limited intelligence, expired truths or personal opinions that may not reflect the landscape around you.
When finalizing the decisions of your launch, dig deeper in to your process architecture, the blueprint of your brand and messaging too. Take the time to make sure that you are setting up a game plan for a launch of your story with the metrics that tie to you and not someone else’s story that has nothing to do with you.
The right launch plan can be inspired by other launches, but still needs to have the schematics that relate to you directly in order to direction the right launch for you.
Strategic patience and pressure when preparing a launch is the topic and touch point for s8. E4. n127. of the Wait What Really OK brand messaging podcast.
This FSG messaging and optics podcast is available in the links below and on most sites, stations and apps where you may like to listen to podcasts.