Messaging and Optics Strategist
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Brand Messaging Strategist

Brand Messaging Strategist is a category title for lorenweisman.com and for Brand Messaging Strategist Loren Weisman’s articles and blogs.

a category title graphic that reads brand messaging strategist and has a picture of Loren Weisman, the FSG logo and social media icons.Brand Messaging Strategist

Loren Weisman is a brand messaging strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for FSG Messaging and Optics. He also the host of the brand messaging podcast; Wait What Really OK.

Weisman has stayed up to date with the constant changes inside and outside of the entertainment industries over the past three decades as well as keeping up with the pulse and optics of content creation, marketing, promotion, and social media trends, allowing for the most effective, and up to date consideration when applying the individualized and personalized methods, approaches and plans.

Starting his career in music and behind the scenes as a drummer and then music producer, Weisman got to see the ins, outs, ups and downs of music. He wrote both “The Artists Guide to Success in the Music Business” (Greenleaf Book Group) and “Music Business for Dummies” (Wiley & Sons).

Shifting to TV production as well as authoring a few books on the music business, Loren gravitated toward the strategic production elements as much as he did the psychological ones as continued a path leading him in the direction of becoming a brand messaging strategist.  From speaking and counseling on brand messaging to brand discovery, analyzing the two sides of artistic vision while igniting the investor confidence, as well as brand protection and amplifications approaches for marketing, sales and retention, Weisman helps across the array of the story and the messaging experience.

Loren’s speaking and talks focus on the brand messaging strategies, marketing perceptions, audience optics and authentic engagement methods.

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Brand Messaging Strategist Loren Weisman

Brand messaging strategist Loren’s speaking and talks focus on the brand messaging strategies, marketing perceptions, audience optics and authentic engagement methods.

“The messaging has to come before the marketing and the discovery of the brand and the foundation of what it will be built on has to be understood as much as possible. Too many jump into marketing too soon.”

Messaging before marketing to create a sound foundation can help to amplify your messaging that much more as well.

Many advertise and push too much time and money at redundant approaches that are not individualized for the person, brand or product.” Says Weisman.

When the brand is built with the considerations of perception, education, protection, process and discovery, a greater authenticity can shine through.

By stewarding strategic solutions with authentic methods and applications, businesses, brands and people learn how to build messaging with a voice and a set of stories with a strategy to allow them the most traction for long term conversion.

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Brand Messaging Strategist Loren Weisman is a contributor for FSG Messaging and Optics.
Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product.
Loren is also the host of the brand messaging podcast; Wait What Really OK.
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Wait What Really OK Podcast
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Brand Messaging Videos Series IMDb
Instead of that…Consider This! Video Shorts IMDb
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Fish Stewarding Group
& FSG Messaging and Optics
(Orlando Division)
207 W. Plant Street
Winter Garden, FL, 34777-0991
Em: brandmessagingstrategist@gmail.com
Ph: 001-407-614-7446
© 2020 Loren Weisman. © ® ℗
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A featured graphic with the Otherness podcast anchor and wing logo in the background. Then, in the middle, a blue rectangle in the center with a white border around it with white text that reads engaging and exploring autism with Doctor Todd Peter Levine. Above is the FSG Logo as well as a center text that reads Brand Messaging Strategist Loren Weisman. The blue rectangle is surrounded by a white Fish Stewarding Group logo watermark.

Engaging and exploring autism with Doctor Todd Peter Levine

February 12, 2021 Loren Weisman 0

Engaging and exploring autism with Doctor Todd Peter Levine is a blog and podcast from Messaging and Optics Strategist Loren Weisman. Engaging and exploring autism […]

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Morning show messaging, performance and delivery at Fox 35.

February 11, 2021 Loren Weisman 0

The same words can be said by different people and create different results. Wait What Really OK S7.E7.#102 spotlights the morning show messaging, performance and […]

A featured graphic with a white ceiling with two white lights and a series of pipes. Then, in the middle, a blue rectangle in the center with a white border around it with white text that reads Defining your brand messaging from intention to perception. Above is the FSG Logo as well as a center text that reads Brand Messaging Strategist Loren Weisman. The blue rectangle is surrounded by a white Fish Stewarding Group logo watermark.

Defining your brand messaging from intention to perception.

February 10, 2021 Loren Weisman 1

Defining your brand messaging from intention to perception and in-between. A Fish Stewarding Group Blog from brand messaging strategist Loren Weisman. Defining your brand messaging […]

A header graphic with a blue background and a white centered title that reads T Messaging comes before marketing. An authentic perspective. To the left side is an image of Loren Weisman, to the right of the text is the Wait What Really OK Logo as well as the Fish Stewarding Group Logo. On the bottom of the image reads the text "Loren Weisman: A brand messaging strategist with ten social media icons below it.

Messaging comes before marketing. An authentic perspective.

January 26, 2021 Loren Weisman 2

Messaging comes before marketing. An authentic perspective on the impact and the results of creating brand messaging as a first step. S7.E6.N119 of Wait What […]

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FSG Messaging and Optics Strategist Loren Weisman

Messaging and Optics Strategist Loren Weisman works with the Fish Stewarding Group.

Loren focuses on the authenticity, authority, psychology, liability and transparency of the message. He is also the host of the FSG brand messaging and optics podcast; Wait What Really OK.

 

Fish Stewarding Group is bearing the weight of messaging, strategy, finance and development by coming along side.

Fish Stewarding Group is stewarding strategic solutions by only building authoritative businesses with authentically sound people.

More at the Fish Stewarding Group

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Wait What Really OK Podcast With Loren Weisman.

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