Be careful who you pay is an archives tag for lorenweisman.com and the start of a brand messaging quote from brad messaging strategist Loren Weisman.
Take the time to vet those that are ready to charge you. All too often, many of these fly by night experts are ready for you to pay them but they are not ready to show you with integrity, authority and transparency what you will get for that payment.
Be careful who you pay, who you trust, who you listen to and who you read. Are they guiding you and teaching you how to build something or are they only trying to build you up?
Take those extra steps to do those double checks to ensure your money is being used the way it should be.