Loren Weisman
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brand messaging strategist

Brand Messaging Strategist is an archive tag for lorenweisman.com. Loren Weisman maintains a focus on the authenticity of a brand.

An archives tag graphic with the title that reads Brand Messaging Strategist with an FSG logo, an image of Loren Weisman and some social media icons.Brand Messaging Strategist Loren Weisman

Loren Weisman is a brand messaging strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for FSG Messaging and Optics. FSG is stewarding strategic solutions by educating, developing and transitioning businesses through strategic guidance and process architecture.

 

Weisman has stayed up to date with the constant changes inside and outside of the entertainment industries over the past three decades as well as keeping up with the pulse and optics of content creation, marketing, promotion, and social media trends, allowing for the most effective, and up to date consideration when applying the individualized and personalized methods, approaches and plans.

Brand Messaging Strategist Loren Weisman

Starting his career in music and behind the scenes as a drummer and then music producer, Weisman got to see the ins, outs, ups and downs of music. He wrote both “The Artists Guide to Success in the Music Business” (Greenleaf Book Group) and “Music Business for Dummies” (Wiley & Sons).

Shifting to TV production as well as authoring a few books on the music business, Loren gravitated toward the strategic production elements as much as he did the psychological ones. From speaking and counseling on brand messaging to brand discovery, analyzing the two sides of artistic vision while igniting the investor confidence, as well as brand protection and amplifications approaches for marketing, sales and retention, Weisman helps across the array of the story and the messaging experience.

Loren’s speaking and talks focus on the brand messaging strategies, marketing perceptions, audience optics and authentic engagement methods.

image of loren weisman smilinng.Some of his past credits include:

Over 700 Album Credits across major and independent labels

Production credits for ABC, NBC, FOX, CBS, TLC and more

3 books with international distribution

As well as being a branding messaging strategist and keynote speaker that has spoken around the country.

“The messaging has to come before the marketing and the discovery of the brand and the foundation of what it will be built on has to be understood as much as possible. Too many jump into marketing too soon. They advertise and push too much time and money at redundant approaches that are not individualized for the person, brand or product.” Says Weisman.

When the brand is built with the considerations of perception, education, protection, process and discovery, a greater authenticity can shine through. By stewarding strategic solutions with authentic methods and applications, businesses, brands and people learn how to build messaging with a voice and a set of stories with a strategy to allow them the most traction for long term conversion.

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Brand Messaging Strategist Loren Weisman is a contributor for FSG Messaging and Optics.
Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product.
Loren is also the host of the brand messaging podcast; Wait What Really OK.
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LW Website
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Wait What Really OK Podcast
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Google Podcasts
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Brand Messaging Videos Series IMDb
Instead of that…Consider This! Video Shorts IMDb
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Fish Stewarding Group
& FSG Messaging and Optics
(Orlando Division)
207 W. Plant Street
Winter Garden, FL, 34777-0991
Em: brandmessagingstrategist@gmail.com
Ph: 001-407-614-7446
© 2020 Loren Weisman. © ® ℗
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Practice Sarcasm Distancing. Consider #sarcasmdistancing today

January 18, 2021 Loren Weisman 0

Practice Sarcasm Distancing. Consider #sarcasmdistancing today, tomorrow, this week, hey why not for a few months? A Brand Messaging Strategist Loren Weisman blog and thought. […]

A featured graphic dark red, pink and black lines in the background. Then, in the middle, a blue rectangle in the center with a white border around it with white text that reads Authentic Opinions Amplified and Intelligence to consider. Above is the FSG Logo as well as a center text that reads Brand Messaging Strategist Loren Weisman. The blue rectangle is surrounded by a white Fish Stewarding Group logo watermark.

Authentic opinions amplified and intelligence to consider.

January 13, 2021 Loren Weisman 2

Authentic opinions amplified and intelligence to consider is the topic and touch point for s8. E7. n130. of the Wait What Really OK brand messaging podcast. […]

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Latest Quote: 12-23-2020

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FSG Communication Intro

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Podcast * S8.E6.N129*

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11-09-2020 Video short

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Project Sample Documents

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…Consider This: * S1.E4.*

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Messaging Matters *S1.E2.*

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Brand Messaging Strategist

Loren Weisman is a Brand Messaging Strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for The Fish Stewarding Group.

Brand Messaging Mission Statement(s):
30 Minute Podcast Version
3 Minute Video Version
30 Second Intro Video


Brand Messaging Strategist Links
  • Brand Messaging Blogs
  • Brand Messaging Videos
  • Brand Messaging Quotes
  • Brand Messaging Strategist
  • Brand Messaging Links Page
  • Brand Messaging Podcast Info
  • Brand Messaging Strategy Services
  • Brand Messaging Amazon Author Page
  • LorenWeisman.com Cookie Policy (US)
  • Site Legals: ©, PP, T&C, LoL, D&R, CoS, AUP, IPR
  • © 2020 Loren Weisman. All Rights Reserved ® ℗
Social Media and Other Websites
  • Brand Messaging Strategist Linktree
  • Wait What Really OK Podcast Linktree
  • Brand Messaging Strategist IMDb
  • Brand Messaging Strategist Twitter
  • Brand Messaging Strategist LinkedIn
  • Brand Messaging Strategist YouTube
  • Brand Messaging Strategist Pinterest
  • Brand Messaging Strategist Facebook
  • Brand Messaging Strategist Instagram
    • Brand Messaging Strategist Google Business
  • Brand Messaging FSG and FSGMNO Website
Additional Brand Messaging Links
  • Brand Messaging Strategist Sampler Page
  • A Mission Statement of sorts
  • Loren Weisman One Sheet
  • Speaker/Speaking Information Page
  • Loren Weisman Interview Info Lead Sheet
  • Loren Weisman Speaking Services Contract
  • Our Preferred Communication Approach
  • Brand Messaging Visiting Clients Page
  • Brand Messaging Traveling to Clients Page
  • Brand Messaging Strategy Examples
  • Client Project Example and Sample Documents

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