Converting photos through storytelling is an archives tag for lorenweisman.com and a concept focused on stewarding strategic photo solutions.
Converting photos through storytelling
When we take that extra time to help define the photo from a storytelling aspect as well as from compliance and branding standpoints. Think of how a photo can serve to draw someone in over just putting up funny or sexy photos for likes and follows.
Many get lost in the photo misunderstanding that in the end likes and follows on a photo site may not mean conversion. Connections and likes do not always mean conversions and sales. But, when a story is added, when themes show up, when there are inviting elements to draw people in, they look deeper.
In that storytelling approach to marketing with a greater authenticity and a removal of the idea to just am for a quick like, it is easier to up the chances of authentic connections that will translate to conversions.
