A Messaging and Optics Strategist
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ghost in the machine

Ghost in the Machine is an archives tag for lorenweisman.com and part of a title of a blog and podcast from Brand Messaging Strategist Loren Weisman.
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Ghost in the Machine

Being a Ghost in the Machine of the music industry was not just about not getting the credit or the spotlight, it allowed me to see a great deal more of how the industry operated and how it worked. Yes, music is creative and it is art, but in the music business, that creativity and art shifts to a business that is run like a business. It is not the best song, because there is no best. Music is art, art is subjective. But Business success is not.

Seeing art cross to business both effectively and incorrectly is the root and foundation of what I do today.

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Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group.
Fish Stewarding Group is stewarding strategic solutions and building authoritative businesses with authentically sound people. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story.
Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.
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Fish Stewarding Group
2073 FM 89 Buffalo Gap Rd.
Buffalo Gap, TX 79508, United States
Em: fishstewarding@gmail.com
Ph: 001-407-614-7446
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© 2021 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗
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A featured image with a background of a tan wood walled recording studio with a title in the center that reads music business ghost drumming. Being a ghost in the machine.

Music business ghost drumming. Being a ghost in the machine.

October 23, 2020 Loren Weisman 1

Music Business ghost drumming. Being a ghost in the machine is the title of The Brand Messaging Podcast Wait What Really OK S6.E09.N112 hosted by […]

FSG Messaging and Optics Strategist Loren Weisman

Messaging and Optics Strategist Loren Weisman works with the Fish Stewarding Group.

Loren focuses on the authenticity, authority, psychology, liability and transparency of the message. He is also the host of the brand messaging podcast; Wait What Really OK.

Fish Stewarding Group is bearing the weight of messaging, strategy, finance and development by coming along side.

Fish Stewarding Group is stewarding strategic solutions by only building authoritative businesses with authentically sound people.

More at the Fish Stewarding Group

Wait What Really OK logo and orange graphic alone.
Wait What Really OK Podcast With Loren Weisman.

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