Messaging and Optics Strategist
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Messaging matters and matters of messaging

Messaging matters and matters of messaging is a short video series focused on stewarding strategic solutions through authentic and authoritative messaging.

An archives tag graphic with a blue background and a white title inside of a white outlined rectangle that reads messaging matters and matters of messaging. Above is the FSG logo as well as some text and an image of Loren Weisman. Beneath the rectangle is some smaller text and a series of social media icons. Messaging matters and matters of message

Loren Weisman, a brand messaging strategist for FSG Messaging and Optics.

Each video dives into an array of topics including brand messaging, the tone, temperature, tactics and optics of your message, brand messaging discovery, message auditing, messaging performance, subjective and objective messaging approaches, intention vs perception authoring and interviewing, messaging protection and security, message integrity amplification, marketing your message, crisis management for your messaging, messaging issues and problems as well as outstanding messaging examples.

When you consider and take in some of these ideas, observations and strategies, it may assist you in formatting, editing, resetting or even creating the messaging that is authentically, authoritatively and engagingly yours.

This show also asks you to consider the concept of messaging before marketing in order to ensure that when your message goes to marketing and advertising, it is rooted in a sound foundation resonating in the integrity of your story, authority and authenticity.

Anything less, might just make you sound more like everyone else.

Blue background with text that reads messaging matters and matters of messaging.

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Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group.
Fish Stewarding Group is stewarding strategic solutions and building authoritative businesses with authentically sound people. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story.
Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.
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Fish Stewarding Group
2073 FM 89 Buffalo Gap Rd.
Buffalo Gap, TX 79508, United States
Em: fishstewarding@gmail.com
Ph: 001-407-614-7446
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LW Website
FSG Website
LW Socials @lorenweisman
FSG Socials @fishstewarding
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Podcast Audible Page
IMDb for Podcast
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© 2021 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗
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A header graphic with a blue background and a white centered title that reads T Messaging comes before marketing. An authentic perspective. To the left side is an image of Loren Weisman, to the right of the text is the Wait What Really OK Logo as well as the Fish Stewarding Group Logo. On the bottom of the image reads the text "Loren Weisman: A brand messaging strategist with ten social media icons below it.

Messaging comes before marketing. An authentic perspective.

January 26, 2021 Loren Weisman 2

Messaging comes before marketing. An authentic perspective on the impact and the results of creating brand messaging as a first step. S7.E6.N119 of Wait What […]

An image of a dark back stage of an empty arena with a series of watermarked wait what really ok logos around a centered title that reads Authentic Messaging Introductions and Impression perceptions.

Authentic messaging introductions and impression perceptions

October 4, 2020 Loren Weisman 1

Authentic messaging introductions and impression perceptions is the title of s7.E10 of the brand messaging podcast Wait What Really OK. Authentic messaging introductions A great […]

FSG Messaging and Optics Strategist Loren Weisman

Messaging and Optics Strategist Loren Weisman works with the Fish Stewarding Group.

Loren focuses on the authenticity, authority, psychology, liability and transparency of the message. He is also the host of the FSG brand messaging and optics podcast; Wait What Really OK.

 

Fish Stewarding Group is bearing the weight of messaging, strategy, finance and development by coming along side.

Fish Stewarding Group is stewarding strategic solutions by only building authoritative businesses with authentically sound people.

More at the Fish Stewarding Group

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Wait What Really OK Podcast With Loren Weisman.

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