Preparing a launch is an archives tag for lorenweisman.com and part of the title of a brand messaging strategist blog and podcast from Loren Weisman.
Preparing a launch
Consider that this may be a greater road for you to take over using limited intelligence, expired truths or personal opinions that may not reflect the landscape around you.
When finalizing the decisions of your launch, dig deeper in to your process architecture, the blueprint of your brand and messaging too. Take the time to make sure that you are setting up a game plan for a launch of your story with the metrics that tie to you and not someone else’s story that has nothing to do with you.