Quid pro quo referral is an archives tag for lorenweisman.com and the topic of a blog by brand messaging strategist Loren Weisman.
Quid Pro Quo Referral
“The quid pro quo referral game in different networking circles can be a blessing or a curse. The dangers sit in those so hungry for business for themselves, that they will refer anyone, regardless of reputation, validity and ability as long as it can get them business in return. Watch for this unfortunate and common style. Consider vetting both the person that is being referred to you as much as you may want to vet the referrer to see if this seems to be occurring a lot.”
