Reference checking your referrals to be sure that as you recommend, you are doing something right for the person and not just for yourself.
Many times, people jump on the referral chain gang of sorts. They go out and promote those that they might not even know are any good, but seem to have a large platform to promote others.
The backfire of this type of marketing is that it can hurt you, your authority, reputation and your brand messaging strategy at the same time.
Adding that time to reference checking your referrals helps to protect you, your reputation and your professionalism as you helps others morally, ethically and professionally.
Reference checking your referrals
Take that extra time to do your due diligence before referring a friend or someone in a network marketing group. Make sure you are referring to help that person and maintain your reputation over just trying to get more promotion for yourself.
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Loren Weisman is a Brand Messaging Strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for The Fish Stewarding Group.
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Weisman Brand Messaging Strategy Services
(A subsidiary division of The Fish Stewarding Group)
207 West Plant Street #770991
Winter Garden, Florida, 34777-0991
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For some thoughts, tactics, tips and views from Loren, consider visiting any of these links:
Fish Stewarding Group Website
Loren’s Website and Blog
Loren’s Wait What Really OK Podcast
Loren’s YouTube Videos
Loren’s Instagram
Loren’s Amazon Author Page
Brand Messaging Strategy Services List
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