Vetting validity is an archives tag for lorenweisman.com and part of a brand messaging podcast and brand messaging blog topic from Loren Weisman.
So many claiming they know exactly what to do to make you successful and yet many of them have no clue themselves with little to no experience or authority. Many are selling exactly what people want to hear but are unable to deliver what they claim. Here are some core touch points to look and look out for.
In the careful vetting and looking out for the warning signs, the chances of making the better choice go up and the chances of paying one of the not so honest hype artists goes down. Take the time to vet and look carefully into those that you want help with in caring for your business.