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performance and delivery

Performance and delivery in an archives tag for lorenweisman.com and part of a brand messaging quote from Brand Messaging Strategist Loren Weisman.

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“Sometimes the messaging and story are right where they need to be, but the issue is in the performance and delivery of that story and that message. The melody, tone, dynamics and tempo can be everything in a delivery.”

Performance and Delivery

As we hone our messaging and our story to be true and get the words down to the best of our ability, there can still be an issue in the way that message is shared.

Consider paying attention to the nuances of how that story is presented and shared. Whether in person, on the phone, on a video chat or even on stage, these elements can be crucial for the most clarity from others to understand both you and your words.

Sometimes the messaging and story are right where they need to be, but the issue is in the performance and delivery of that story and that message.
The melody, tone, dynamics and tempo can be everything in a delivery.

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Brand Messaging Strategist Loren Weisman is a contributor for FSG Messaging and Optics. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. Loren is also the host of the brand messaging podcast; Wait What Really OK.
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Fish Stewarding Group
& FSG Messaging and Optics
(Orlando Division)
207 West Plant Street
Winter Garden, Florida, 34777-0991
Wb: https://fishstewarding.com/
Em: brandmessagingstrategist@gmail.com
Ph: 001-407-614-7446
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Loren Weisman Links:
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Loren Weisman IMDb
Wait What Really OK IMDb
Instead Of That… Consider This! IMDb
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A red sunrise with the blog title right in the center of it with a small green grassy area in the front and a small lake in the background.

Strategic patience and pressure when preparing a launch.

November 1, 2020 Loren Weisman 1

Strategic patience and pressure when preparing a launch is the topic and touch point for s8. E4. n127. of the Wait What Really OK brand […]

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Morning show messaging, performance and delivery at Fox 35.

September 17, 2020 Loren Weisman 0

The same words can be said by different people and create different results. Wait What Really OK S7.E7.#102 spotlights the morning show messaging, performance and […]

Latest Quote: 12-23-2020

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FSG Communication Intro

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Podcast * S8.E6.N129*

An image of the top half of the wait what really ok logo with a Christmas tree behind it and the title that reads Shop local shaming.

11-09-2020 Video short

An image of a blurry dock and water with the title over it that reads brand messaging videos initiating authentic engagement. Also a clear image of the dock and a picture of Loren Weisman.

Project Sample Documents

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…Consider This: * S1.E4.*

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Messaging Matters *S1.E2.*

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Brand Messaging Strategist

Loren Weisman is a Brand Messaging Strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for The Fish Stewarding Group.

Brand Messaging Mission Statement(s):
30 Minute Podcast Version
3 Minute Video Version
30 Second Intro Video


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