Branding Your Videos And Your Video Channel Talk Title Description. An FSG messaging and optics podcast blog supplement for Wait What Really Ok Podcast Episode 72, “Why failure is an option and why are we so afraid of failure?”
Branding your videos and your video channel talk title description.
The Talk Title Description for FSG Messaging and Optics Speaker Loren Weisman’s talk titled Branding your videos and your video channel for greater conversions to revenue. This talk digs into the the who, what, when, where and why of videos online. Taking the right steps and creating a template that makes videos easier, life easier and conversions easier is the overlying goal of the talk.
Video marketing is often overlooked, simplified and not given the due attention it deserves. Businesses tend to jump to one spectrum or the other of either spending way too much on videos and putting up well-produced videos that do not convert or they don’t put up any because they think it takes a professional video to convert.
The most successful videos and video channels do not require a camera crew, but they do require a branded strategy to allow all the different working pieces to work for you and your message. By having a solid branded plan for your videos, signatures, content that will be added to each video as well as a customized and personalized template, every video can in a sense help every other video.
Branding your videos and your video channel. It is core, key, and a must.
The idea is to make creating and posting videos much easier while being less time consuming and more effective for their SEO and their searches online to allow for better sales and promotion in the end. The greatest video that is not properly titled, formatted for content or time and is not uniform with a brand strategy behind it will be harder to be found.
On the opposite side of things, a well-branded video channel with playlists set up correctly and videos formatted with consideration for time, content, keywords and themes can make a great difference in your overall marketing plan. Finally making videos that take a more personalized messaging approach over just advertising can help for greater connections and engagement which then draws a true connection to you, your brand and your message. The authenticity and authority of your video delivery will help you stand out in an oversaturated world of boring.
In this workshop you can learn:
- How to create a video channel that will allow for the best results in SEO and being found online.
- The branding rules to video uploads from time length to title length.
- How to create, organize and optimize playlists.
- The effective content and signature plans for videos
- How an iPhone can create a video just as effective as a top-notch camera
- Psychological elements to bring in to your videos.
- Titling for having your brand being found and not titling your brand.
- Best practices and tips to create a template that will be easy to apply to every video you post moving forward.
Presenter Loren Weisman
Loren Weisman is a Messaging and Optics Strategist for the Fish Stewarding Group (FSG). Weisman keeps his focus on the communication, connotations, engagement, compliance and stability of each brand, persona or product.
Weisman has stayed up to date with the constant changes inside and outside of the entertainment industries over the past three decades as well as keeping up with the pulse and optics of content creation, marketing, promotion, and social media trends. This allows for the most authentically effective, and up to date consideration when applying the individualized and personalized methods, approaches and plans. He has been a part of over 700 albums as a drummer and music producer.
Loren also maintains TV productions credits for three major networks as well as serving as a media consultant for many businesses in and out of the arts and entertainment fields. Weisman got to see an array of the ins, outs, ups and downs of music, which he shared in “The Artists Guide to Success in the Music Business” (Greenleaf Book Group) and “Music Business for Dummies” (Wiley & Sons). Shifting to TV production as well as authoring a few books on the music business, Loren gravitated toward the strategic production elements as much as he did the psychological ones as continued a path leading him in the direction of leaving entertainment and becoming a strategist.
Loren Weisman‘s speaking and talks focus on authentic and authoritative messaging strategies, marketing perceptions, audience optics and humble personalized engagement methods. Weisman is able to help authentically sound people seed their visions in good soil.
Download the four-page Talk Title PDF for the Branding your Videos and Video Channel Talk Title here: Talk Title Link
To book Loren for this talk or others, visit https://lorenweisman.com/ for more information.
When you realize the power of videos and the way they can optimize that much faster and reach that much farther, put the efforts into the authenticity over the flash and quality of the recording to get the results. Stay away from the mind set of needing video crews to do every video and realize that the content that goes below can draw that many more people to you and your message.