Brand Messaging Strategist Loren Weisman

Brand messaging strategist Loren Weisman keeps a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for The Fish Stewarding Group.

brand messaging strategist Loren weisman

Brand Messaging Strategist

Loren Weisman is a brand messaging strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for The Fish Stewarding Group. FSG is stewarding strategic solutions by educating, developing and transitioning businesses through strategic guidance and process architecture.

Weisman has stayed up to date with the constant changes inside and outside of the entertainment industries over the past three decades as well as keeping up with the pulse and optics of content creation, marketing, promotion, and social media trends, allowing for the most effective, and up to date consideration when applying the individualized and personalized methods, approaches and plans.

Starting his career in music and behind the scenes as a drummer and then music producer, Weisman got to see the ins, outs, ups and downs of music. Shifting to TV production as well as authoring a few books on the music business, Loren gravitated and shifted toward the strategic production elements as much as he did the psychological ones. From speaking and counseling on brand messaging to brand discovery, analyzing the two sides of artistic vision while igniting the investor confidence, as well as brand protection and amplifications approaches for marketing, sales and retention, Weisman helps across the array of the story and the messaging experience.

Loren’s speaking and talks focus on the brand messaging strategies, marketing perceptions, audience optics and authentic engagement methods.

The messaging has to come before the marketing and the discovery of the brand. This allows the foundation of what it will be built on, to be understood as much as possible. Too many jump into marketing too soon. They advertise and push too much time and money at redundant approaches that are not individualized for the person, brand or product.” Says Weisman.

When the brand is built with the considerations of perception, education, protection, process and discovery, a greater authenticity can shine through. By stewarding strategic solutions with authentic methods and applications, businesses, brands and people learn how to build messaging with a voice and a set of stories with a strategy to allow them the most traction for long term conversion.

For more about Loren Weisman, Fish Stewarding Group as well as an array of content, visit https:/ and

Some of his credits include:

Over 700 Album Credits across major and independent labels

Production credits for ABC, NBC, FOX, CBS, TLC and more

3 books with international distribution

As well as being a branding messaging strategist and keynote speaker that has spoken around the country
brand messaging strategist

 Loren Weisman has consulted and assisted with:

Start Ups & Established Businesses

Real Estate Agents

Property Management Groups

Professional Services

Business Brokerages

Athletes, TV, Web & Viral Personalities,

Restaurants, Coffee Shops & Bars

Marketers, Advertisers & Promoters

Networking Organizations & Meeting Groups

Speakers, Lecturers & Trainers

Doctors, Medical Practices

Lawyers & Accountants

Contractors & Building Associations

Interior Designers

Event Planners, Event Producers & Booking Agents

Authors, Literary Agents & Publishers

Musicians and Record Labels

Music Management Groups

Content Creators

Content Marketers & Distributors

Publicists, Artist Representation & Talent Agents

Actors, Directors & Screen Writers

Services I offer:

1. Brand Audit and Review

2. Brand Research and Analysis

3. Brand Protection and Feasibility

4. Brand designating, defining and defending

5. Brand Imagery, Logos, Colors, Typesets and Optics

6. Brand Revamping or Reinforcing

7. Brand investment or sponsorship outline

08. Strategic Branded Content Blueprinting

09. Brand Marketing and Advertising Frameworks

10. Earned Media and Free PR Schematics

11. Branding A La Carte

Full Brand Messaging Strategy Service List

loren weisman logo
Some of my musical inspirations if you are interested and want a look.

Loren Weisman is a Brand Messaging Strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for The Fish Stewarding Group.
Weisman Brand Messaging Strategy Services
(A subsidiary division of The Fish Stewarding Group)

207 West Plant Street #770991
Winter Garden, Florida, 34777-0991
For some thoughts, tactics, tips and views from Loren, consider visiting any of these links:
Fish Stewarding Group Website
Loren’s Website and Blog
Loren’s Wait What Really OK Podcast
Loren’s YouTube Videos
Loren’s Instagram 
Loren’s Amazon Author Page
Brand Messaging Strategy Services List
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